Selecting an Exchange [VIDEO]

The first question you will encounter when starting a new campaign on Go2mobi is what exchange you would like to run your campaign on. To select an exchange we recommend you use in the Inventory tool to see which exchanges have the most traffic available for the targeting you require and then split test the top 2-3 exchanges.
 
It is a very simple process to set up the campaign once and simply clone it to the other exchanges. 

Note 1: All of the exchanges have varying levels of traffic for the different ad sizes available - so please check inventory for the break down when cloning campaigns to ensure your campaigns are always using the banners with the most volume.

Note 2: Each exchange has their own set of compliance rules - so just because a campaign is approved for one exchange does not mean it necessarily will be allowed on all of the others. 
 
 
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